How to Connect Your Company's Email Domain to Leadline
Configure your company's DNS and CNAME records to connect your email domain to Leadline
When Leadline sends messages to your Candidates for things like interview scheduling, invitations to apply to a Position, or general bulk-email messages – they are sent on behalf of the system from the email address notifications@leadline.io.
While these programmatic messages save you hours of wasted time spent creating and managing candidate communications, we understand that this might confuse Candidates who are unfamiliar with Leadline. To make things more personalized to your company, we have introduced a means of connecting your Company’s email domain such that all candidate-communications are sent on behalf of notifications@yourCompanyDomain.com. To set up your custom domain for sending emails, follow the instructions below.
Pre Requisites
In order to connect your domain, you will require the following:
- Access to your Leadline Company Settings (your role type is Company Administrator)
- Access to your Company Domain Name Server (DNS) settings
-
Ability to create CNAME records within your DNS settings
Connecting your Domain
To connect your domain within Leadline:
- Navigate to the Admin Hub > Branded Emails tab.
- Click the 'Add Domain' button.
- Enter your domain name (ex. getleadline.com) and click save.
- After clicking save, a new email domain will appear in the list with the 'Pending' tag next to it.
- Click the Three-dot action menu next to the new domain and click 'View DNS verification Records'
- From your 3rd party DNS settings console, create CNAME records using the values displayed in Leadline. You can use the copy to clipboard button to easily copy each name/value and paste these values when creating CNAME records.
Note: that the ‘name’ record value already includes your domain value, so if your DNS settings console automatically populates that value (eg. like Amazon Web Services), you will need to remove your domain. The image below is an example of configuring the DNS verification records through Amazon Web Services.

Enabling your Domain
After your DNS provider verifies the records (depending on your TTL settings, which by default is usually 300 seconds, or 5 minutes), your domain will display as 'verified' in the Leadline console. To check the status, refresh the page.
to turn the domain settings on:
- Click the three-dot icon next to the verified domain
- select 'set as sending domain'
- (optional) to verify your emails are sending on behalf of your domain, select the 'send test email' option. You will receive a simple mail with the word 'test' with the following sender properties:
- from <notifications@YourCompanyDomain.com>
- Example: Toby From Dunder Mifflin <notifications@DunderMifflin.com>
Frequently Asked Questions
- Why does Leadline need access to my DNS settings in order to do this?
- The process of delegating apps to send emails on your company's behalf is a very common practice in the software industry. Apps such as SentGrid, Hubspot or SalesForce implement similar methodology. Formally known as DKIM (DomainKey Identified Mail), the method of allowing 3rd partied (like Leadline) to send mail on behalf of your company domain requires authorization from the domain host (i.e your Company) - we use CNAME records to do this.
- Can I send mail from a different domain other than 'notifications@MyCompanyDomain.com'?
- No - this is currently not supported. If there are technical reasons why this does not work with your current IT setup within your organization, please contact our support team.